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Digital Room

Algorithm Transparency: Does the Question “Why Am I Seeing This Content?” Find an Answer on Social Media?

There’s a question almost every social media user asks daily but rarely gets a clear answer to: “Why am I seeing this content?” Every post, recommended video, or content from…

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The New Line Between Data and Marketing: Why Zero-Party Data Matters

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Digital Room

AI-Powered Moderation: Is Content Oversight Ethical or Automated?

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Digital Room

Beyond Personalized Advertising with AI: Micro-Messages in Micro-Moments

Digital marketing has evolved from mass messaging to personalization over the years. The “know your customer” rule now applies not just to names but also to behaviors and timing. Yet,…

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Digital Room

The Age of Impact, Not Engagement: Moving Beyond Algorithms

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AI-Powered Content Creation: Can Automation and Creativity Go Hand in Hand?

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Digital Room

From Nano Impact to Macro Results: The True Power of Micro and Nano Influencers

In the world of digital marketing, one of the most remarkable transformations in recent years has been the rise of small but powerful communities, challenging the dominance of macro influencers…

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Digital Room

Virtual Reality or Real Virtuality? The Age of Experience Begins with XR Technologies

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Digital Room

The Backbone of Web3: Take Control of Your Digital Self with Decentralized Identifiers (DID)

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Digital Room

The Future Is Not in the Cloud, but in the Fog: Why Edge Computing Is Becoming Crucial

For years, cloud computing has been at the heart of how we process and store data. Applications, websites, business operations, personal files—everything was handled by centralized servers and managed from…