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The Time Multiplier of Social Media: Why Short-Form Videos Have Taken Over

Once upon a time, blog posts, long YouTube videos, and photo albums were at the heart of social media. But now, stories are told in seconds, trends are born in…

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Algorithm Transparency: Does the Question “Why Am I Seeing This Content?” Find an Answer on Social Media?

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The New Line Between Data and Marketing: Why Zero-Party Data Matters

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AI-Powered Moderation: Is Content Oversight Ethical or Automated?

In today’s world, where digital content creation and sharing have gained unprecedented speed, one of the greatest challenges platforms face is content moderation. With millions of posts, comments, images, and…

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Beyond Personalized Advertising with AI: Micro-Messages in Micro-Moments

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The Age of Impact, Not Engagement: Moving Beyond Algorithms

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AI-Powered Content Creation: Can Automation and Creativity Go Hand in Hand?

In the fast-paced world of the digital age, content creation has become a vital element for brands and individuals alike. At this juncture, artificial intelligence (AI) emerges not just as…

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From Nano Impact to Macro Results: The True Power of Micro and Nano Influencers

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Virtual Reality or Real Virtuality? The Age of Experience Begins with XR Technologies

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The Backbone of Web3: Take Control of Your Digital Self with Decentralized Identifiers (DID)

In the digital world, every step we take is defined by our identities. Email addresses, social media accounts, banking apps, e-government logins—whether we realize it or not, our digital identities…